2.4.2: Page Titled
Level A
2.4.2: Page Titled
What it means
Every page needs a descriptive title that identifies the topic or purpose. The title appears in the browser tab and is often the first thing screen reader users hear.
Generic titles like “Home” on every page make orientation hard.
How to fix it
- Set unique, meaningful document titles in the title element.
- Put the specific page name first, then site name (for example “Contact — AccessUX”).
- Update the title when major in-page steps change in single-page apps.
- Avoid empty or boilerplate titles on error and search result pages.
Quick examples
- Good: A product page title reads “Blue Mug — Shop — Example Co”.
- Bad: Every page title is simply “Example Co”.
- Good: Checkout step 2 shows “Payment — Checkout — Example Co”.
- Bad: A 404 page uses the same title as the homepage.
W3C Understanding 2.4.2: Page Titled — full official details