Digital should work for everyone. Anywhere. Every time.

The ABC is Australia's most trusted source of news and current affairs, lifestyle and entertainment with products for web, mobile and smart TV apps. As Digital Accessibility Lead at the ABC, Gerry drove an organisation‑wide transformation of accessibility practice, elevating it from a compliance obligation to a core value embedded in every stage of digital delivery. He introduced modern, scalable processes and tools for inclusive design, development, and testing; equipped cross‑functional teams with targeted training and hands‑on support; and cultivated a culture where accessibility is now a natural, expected part of how ABC designs and builds its digital products and services.

Gerry spearheaded the creation of Australia's first audio description service on broadcast TV, designed to “complete the picture” for people who are blind or have low vision. Before this service, audiences depended on others to explain what was happening on screen. Now they can enjoy television independently through a dedicated audio narrative that describes key visual moments. In 2023 he oversaw the project's extension to ABC iview across mobile devices and smart TV platforms.

Every year, millions of Australians take part in the triple j Hottest 100, the nation's biggest music poll. Gerry worked closely with triple j to make sure this fast‑paced, interactive voting experience was fully accessible to music lovers across Australia.

In 2025 Gerry led the development of a groundbreaking, award-winning, accessible ICT procurement framework that helps the ABC choose digital tooling for all staff to use.